Afriex Nigeria
Key Responsibilities
Manage and optimize Google Ads and Facebook/Meta campaigns to lower Cost Per Acquisition (CPA).
Analyze funnel data to identify why high click volumes (e.g., 4.9M clicks) are not resulting in higher signup rates.
A/B test ad creatives specifically for new features like Virtual Cards and Virtual Accounts.
Scale “Return to App” campaigns for churned users who haven’t transacted since 2021-2024.
Success Metric:
Growth in New Transacting Users and lower CPA.
To apply for this job email your details to hr@afriex.co