Brand & Growth Strategist

Full Time
  • Full Time
  • Lagos

NeoLiving Limited

Description

 

The Nigerian property market is broken. It is defined by stress, scams, and mistrust. NeoLiving is not just “another PropTech”; we are the infrastructure that makes buying a home safe and transparent. We have the technology. Now, we need the voice.

This role is not looking for a “Social Media Manager.” We are looking for a relentless strategist who can build a brand from the ground up.

You won’t just be posting content; you will be defining how Nigerians perceive property ownership in the digital age.

The Strategist will lead and implement strategies to drive brand growth through effective lead generation, innovative marketing campaigns

Key things that you will drive:

 

Own the Narrative: Your KPI is simple – when someone thinks of buying or renting a property in Nigeria, they think “NeoLiving”. Similarly, when someone thinks of listing a property in Nigeria, they think “NeoLiving”.

Radical Transparency: The market is full of lies. Your content will be the antidote. You will educate the market on avoiding scams and navigating the chaos of Lagos real estate.

High Level & Low Level: Strategy meetings in the morning; recording site inspections on your phone in the afternoon. If you are too senior to get your hands dirty, do not apply.

Metrics That Matter: We don’t pay for “likes.” You will be measured on Customer Acquisition Cost (CAC), Sign-ups, and Agent Onboarding. We expect you to design and run experiments, not just campaigns.

Who You Are

 

You speak “Nigeria” & you speak “Realestate: You know the difference between selling to an Island investor and a Mainland first-time buyer. You understand the local anxiety around property fraud.

Tech-Literate: You don’t need to code, but you aren’t scared of data, SEO, or automation tools.

A Finisher: You don’t wait for permission or perfect conditions. You see a gap, and you fill it.

Proven: Show us what you have built. We want to see campaigns that converted, not only a CV full of buzzwords.

Experience, Education and Qualification

We value execution over degree. Nevertheless, a relevant certification/qualification would be a plus:

 

Relevant experience (compulsory)

BSc, HND or similar

Google Analytics

SEO.

The Offer

 

Competitive salary.

Contract remote role

Learning & development support.

To apply for this job email your details to info.neolivingltd@gmail.com