Content & Social Media Specialist

Job Purpose

The Content & Social Media Specialist is responsible for producing high-quality visual and written content while managing social media platforms, growing engagement, and promoting our beauty and spa services.
This role requires creativity, attention to detail, and strong social media expertise.
Key Responsibilities

Create and publish engaging content for Instagram, TikTok, and other social media platforms.
Capture and edit photos, videos, reels, and graphics showcasing services, client transformations, promotions, and events.
Develop and manage a content calendar aligned with marketing goals.
Maintain consistent brand voice and visual style.
Monitor social media performance, analyse engagement, and suggest improvements.
Collaborate with staff to capture relevant content during appointments and events.
Edit and optimise multimedia content to professional standards.
Suggest creative campaigns to increase social media engagement and client bookings.
Stay updated on social media trends, tools, and techniques.
Requirements

Minimum HND or BSc qualification
Completed NYSC
Minimum 2 years post-NYSC experience in content creation, social media management, or digital marketing
Portfolio of previous work must be submitted first; applications without portfolio will not be considered
Experience in beauty, lifestyle, or service brands is an advantage
Candidate must have their own content creation equipment (camera, tripod, lighting, etc.)
Skills & Competencies:

Social media management skills (Instagram, TikTok, and other platforms)
Photography and videography skills
Proficiency in editing tools (e.g., Canva, Adobe Suite, CapCut, InShot)
Strong storytelling and written communication skills
Creativity and attention to detail
Ability to work independently and meet deadlines
Organised and time-conscious.