Social Media Executive

Key Responsibilities

Develop and implement social media strategies aligned with business goals

Create and schedule engaging content across platforms

Manage comments, messages, and online community engagement

Support paid social campaigns and coordinate ad creatives

Track performance metrics and prepare regular reports

Monitor trends and recommend content improvements.

Key Performance Areas

Engagement and follower growth

Content quality and consistency

Campaign performance

Contribution to lead generation and brand visibility.

Requirements

3–4 years experience in social media or digital marketing

Proficiency in social media platforms and analytics tools

Basic design and content creation skills (Canva/Adobe – an advantage)

Strong communication, creativity, and time management skills.