Brand Strategist

Minimum Requirements

Bachelor’s Degree in Marketing, Branding, Communications, Business Administration, or a related field.

5–8 years of experience in brand strategy, marketing strategy, or creative strategy roles.

Proven experience developing and managing brand identity systems and brand positioning strategies.

Strong understanding of brand architecture, audience segmentation, and market insights.

Experience developing creative briefs and guiding creative teams to translate strategy into execution.

Ability to conduct market research, competitor analysis, and audience insight development to inform strategic decisions.

Experience working closely with creative, marketing, and product teams in executing brand campaigns.

Strong communication, storytelling, and presentation skills.

Ability to manage multiple brands, campaigns, and strategic initiatives simultaneously.